Local SEO success: How to track rankings, conversions, calls
Learn tips for setting up and analyzing local SEO ranking reports to uncover opportunities and measure success. Measuring and reporting on the success of local SEO efforts is crucial for improving your strategy. While the main goal is typically increased leads and revenue, tracking incremental progress through rankings, traffic, and conversions also matters. This article provides tips […]
Gathr to accelerate Gen AI innovations for enterprises with its upcoming launch
Gathr Data Inc. today unveiled its plan to formally launch a set of Generative AI (Gen AI) capabilities, that will significantly expand the scope and depth of its data to outcome platform and strengthen its claim as a powerhouse in the data and AI space. As a data-to-outcome platform, Gathr serves leading global enterprises. The upcoming […]
Elon Musk plans to make X (Twitter) a paid-for platform to tackle bots
‘it’s the only way I can think of to combat vast armies of bots.’ Elon Musk is planning to make X (formerly known as Twitter) a paid-for platform for all users. In a bid to tackle the issue of rampant bot activity, he unveiled proposals to roll out small monthly subscriptions during a live conversation […]
Google TV: What you need to know about CTV buying in Google Ads
New Google TV ad placement in Google Ads unlocks CTV buying. Get an overview of the implications, pros and cons, and optimization strategies. Google Ads recently introduced the ability to buy Google TV inventory programmatically. This new connected TV (CTV) placement allows advertisers to expand their video advertising to the living room alongside existing options […]
Africa & Middle East Social Commerce Market Intelligence Report 2024: Rising Usage of Social Media Platforms will Drive the Trend of Social Buying
The “Africa & Middle East Social Commerce Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics – Q1 2024 Update” report has been added to ResearchAndMarkets.com’s offering. Social commerce industry in Africa & Middle East is expected to grow by 34.0% on annual basis to reach US$12.58 billion in 2024.The […]