Month: February 2023

Apple Secures TSMC’s Entire First Run of 3nm Chips

Apple reportedly bought up TSMC’s entire first run of 3nm chips, giving the iPhone maker a significant advantage over rivals. TSMC is the world’s most advanced chipmaker and the sole supplier of the chips Apple uses in its iPhones, iPads, and most Macs. The company is leading the charge in 3nm chips, which will offer […]

Choosing a local marketing solution for your multi-location business

Compare 17 local marketing solutions and find the right one for your company U.S. businesses of all sizes are expected to spend $154.6 billion on local advertising in 2020, up from $148.6 billion predicted for 2019, according to research firm BIA/Kelsey’s U.S. Advertising Forecast for 2019. Local marketing growth is being driven by low unemployment […]

Bing Webmaster Tools Adds Smart Search Page Preview Tool

Bing announced on their Webmaster Blog that they have introduced a new feature within Bing Webmaster Tools for managing your Smart Search Previews. The Page Preview tool, under the “Configure My Site” section in Webmaster Tools, enables webmasters manage their page previews. It allows you to request a block of a page preview image from […]

Report: Google sharing Chrome iOS search revenue with Apple

UK’s Competition and Markets Authority is concerned about this previously undisclosed revenue sharing arrangement between Apple and Google. Google pays Apple a share of revenue generated from Chrome search traffic, according to a new report from The Register. Revenue share reveal. In a 356-page report, published June 10, 2022, there was a key redaction: Google pays […]

Here’s What Twitter Should Do To Make Photo Galleries More Useful

I like the new user photo galleries that Twitter started rolling out yesterday. They’ll make photo search and discovery much easier, especially for those of us who’ve scattered our photo uploads across TwitPic, yFrog, Mobypicture and other photo services. But I’m also hoping that the product Twitter launched yesterday is a shell of what it’ll […]

Understanding the key differences between the top video game ad networks and exchanges

The two distinct platforms allow publishers to monetize their game content and enable advertisers to reach their desired target audience. We know that in-game ads can benefit publishers, developers, and advertisers. Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between […]

Posted in SEM

Where is SEO in the business hierarchy?

Here’s how SEO can be integrated within an organization to inform other departments and get the best business results. In 2004, SEO as a discipline was perceived as some kind of dark art performed behind the scenes. This “SEO voodoo” had minimal effect on a website and nothing to do with the actual business. Some […]

Posted in SEO

Apple’s Mixed-Reality Headset Reportedly Delayed Till June

Apple is reportedly delaying the debut of its mixed-reality headset once again, this time by a couple more months. Apple has been rumored to be working on a mixed-reality headset for some time. Reports indicated the company could release it this April, after multiple previous delays. According to Bloomberg’s Mark Gurman, a very reliable Apple watcher, the […]

Best Email Marketing Services for Businesses in 2022

Email marketing is still alive and remains one of the top most effective customer engagement tools for businesses – if you do it right, of course. Email marketing has proven to consistently deliver an overall better ROI as compared to other marketing schemes. Additionally, it is a brilliant means of building your brand community and […]

Majority of chains call local-digital marketing an ‘untapped opportunity’

But 77% of multi-location brands complain executing locally at scale is very challenging. When people hear the phrase “local business” they tend to think of mom and pop stores. But national brands like Chipotle, Anytime Fitness, Home Depot, Macy’s and Walmart are also local businesses because they exist in specific communities. Local laggards. Despite the fact […]