Month: May 2021

Amazon Workers Petition Company to Address Its Pollution in Communities of Color

Over 600 Amazon workers have signed a petition asking Amazon to do more to address warehouse pollution in communities of color. Recent research has shown that communities of color are disproportionately impacted by airborne pollution. Amazon Employees for Climate Justice (AECJ) accuse Amazon of being complicit in that disparity. Amazon’s operations are complicit in environmental racism. Amazon’s logistics network […]

Bing Uses Its Predictions Technology To Forecast 2014 World Cup Winners

To kick-off today’s 2014 FIFA World Cup, Bing has launched a number of features around the tournament, including using its Bing Predictions technology to forecast World Cup winners. “On the heels of our recent foray into predictions, where we forecasted which contestants were most likely to get voted off or win The Voice, Dancing with […]

3 things every PPC beginner needs to try

Are you a PPC newbie looking to get the most out of your campaigns? If so, columnist Brett Middleton has some advice for you! Starting to manage PPC isn’t easy. You make your first campaign, get some traffic, maybe even get your first conversion. Then you realize just how much there still is to learn! […]

Posted in SEM

Link building programs get no links 1/3 of the time; Tuesday’s daily brief

Plus, new updates to social — undo tweets and post to Insta from a browser Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your […]

Learnings From SMX London: The Impact Of Social On Search

SEOs and Social Marketers speculate on the impact that Social Media marketing has on how well their websites perform in search results. There has been much conjecture with many people interpreting an array of correlations as causation. Both Google’s Matt Cutts and Bing’s Duane Forrester have come out (on more than one occasion) to emphatically […]

Posted in SEO

Target CEO Says Digital Performance Up 50%

“Our digital performance was up 50 percent,” says Target CEO Brian Cornell. “As we gain greater clarity around the consumer, the economy, the state of the vaccine, we feel that the consumer continues to respond to our in-store experience and the ease and convenience of shopping with some of our same-day services like pickup, drive-up, and […]

TikTok vs. Snapchat: A guide for marketers

A look at the key differences between Snapchat and TikTok. TikTok is having a moment. Whether you use the app already or have spotted TikToks popping up on other social platforms, it’s clear that TikTok isn’t just another fleeting trend. It’s here to stay. Yet it’s easy to see how someone not familiar with TikTok […]

1Password Adds Support for Medical Records

1Password has announced support for medical records, adding a feature many of its customers have been requesting. 1Password is a popular password management application with cross-platform support. Like many products in its market, 1Password helps keep people’s digital lives safe by generating strong passwords and storing them securely. Rather than remembering many different passwords, users […]

California DMV Reviewing Tesla Over Self-Driving Claims

Tesla is currently “under review” by California’s DMV to determine if the company’s Full Self-Driving (FSD) technology claims were misleading. Like many companies, Tesla has been working toward autonomous driving technology. Autonomous driving software is ranked on a scale of 0 to 5, with 0 having no autonomous capabilities and 5 requiring no driver control. […]