The revised Google search quality guidelines are out; Wednesday’s daily brief
Health insurance ad formats for Microsoft Advertising… Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, tomorrow night commemorates […]
How to Boost Your Google Ads ROI with Call Tracking & Conversational Analytics
Join us on Thursday, August 27th and learn how to optimize and automate your bidding strategies and maximize your paid media budget. The needs of your customers and their buying behavior are changing more rapidly than ever. Optimizing your paid media campaigns is no longer part of quarterly planning—now it takes unprecedented agility and adaptation […]
Blue Origin Announces Plans for Commercial Space Station
Blue Origin, along with Sierra Space, has announced plans for a commercial space station called Orbital Reef. The space race is heating up, with Elon Musk’s SpaceX, Jeff Bezos’ Blue Origin and Sir Richard Branson’s Virgin Galactic some of the leading commercial companies involved. Blue Origin was recently in the headlines for a flight that […]
Demise of Adobe Flash Has Led to Loss of Important 9/11 Coverage
Important news coverage of 9/11 has been lost as a result of Adobe Flash being discontinued. Adobe Flash reigned supreme for years, the preferred way of presenting videos on the internet. Ultimately, a seemingly endless array of security issues, combined with resource-intensive performance, led Apple to stop including the Flash Player with new Macs. Other […]
No, Bing Doesn’t Support Pagination Attributes to Consolidate Pages In A Series
Last week, the Bing Webmaster blog published a post about how Bing handles rel=”next” and rel=”prev” attributes. On the surface, it seemed as though Bing was announcing that it now supported these tags in the same way Google does. Last September, Google announced support of the rel=”prev” and rel=”next” attributes to designate paginated content, which enables […]
Google Search Result Volatility Up Significantly in 2021
If it seems like your Google search results have been more volatile than normal you’re not alone, as Google’s results are far more volatile in 2021. According to data collected by Semrush, via Search Engine Land, when it comes to desktop search results on Google for the year-to-date, there are 68% more days of high volatility […]
Facebook Raises $500 Million More
It appears that $240 million is not enough. Forbes is reporting that Facebook has raised an additional $500 million from two New York based hedge funds, each contributing $250 million at the same $15 billion valuation. That would mean Facebook has raised about $740 million in this round, giving up roughly 5 percent of the […]
Facebook May Change Its Name
Facebook is considering the possibility of changing its name, both to better reflect its future ambitions and distance itself from existing scrutiny. Few companies are more well-known, or less favorably viewed, than Facebook. Nonetheless, the company is the 800-pound gorilla among social media platforms, and has bought up smaller rivals, like Instagram and WhatsApp, further […]
TSMC Will Be Carbon Neutral By 2050
TSMC has announced it plans to be carbon neutral by 2050, a major achievement for the world’s largest chip foundry. Computers, cellphones and tablets are part of daily life for most people, yet few think about the amount of energy that goes into making the semiconductors that run popular electronics. TSMC, as the world’s largest […]
Something is off with this morning’s newsletter; Friday’s daily brief
Google Search Console beefs up rich results errors. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, does this […]