Zebra Tech Tracking Technology Integrating Deep Into Sports and Business
“We’ve learned this past year that the tracking system we have with the NFL is actually considered to be the best by the broadcasters, coaches, and the fans,” says Zebra Technologies CEO Anders Gustafsson. “Our type of technology works particularly well with football but it would also work for basketball, ice hockey, and soccer. With […]
Microsoft Patches Serious Flaw In Internet Explorer
Microsoft has released an emergency fix for Windows 10, following the discovery of a serious flaw in Internet Explorer. The flaw is a remote code vulnerability—one of the most dangerous types of security flaws, as it opens the way for a hacker to remotely take control of an affected system. At the root of the […]
U.S. Government Investing in AI Research
The U.S. has been at the head of AI research since its inception but, in recent years, China has made significant headway and narrowed the gap. Now, according to a report in U.S. News & World Report, non-military AI research is set to get a significant boost by the U.S. government. In fact, in the […]
How Domino’s Is Using Technology and Innovation To Drive Growth
“Each time we take a look at technology we look at all of the options,” says Domino’s CEO Ritch Allison. “Do we build it? Do we partner? Do we go out and buy something. For the things that are really core to our business like our point-of-sale system and our digital ordering capabilities, we believe […]
Google and Bing talk web spam and penalties
How Bing and Google do algorithm updates to improve their search results and how to deal with penalties. SEATTLE — Frédéric Dubut, lead of the spam team at Bing and Fili Wiese, a former Googler who worked on spam and manual actions, spoke together on stage about algorithms and penalties on Wednesday at SMX Advanced. Different […]
12 common questions marketers ask about call tracking answered
Call tracking software is a critical component of your martech stack that many marketers don’t know enough about. Phone calls convert at 10x the rate of clicks, so it makes sense that many marketers spend a considerable portion of their budgets driving calls from paid search and social media. What doesn’t make sense is that […]
Meet and learn from 1,300+ search marketing experts at SMX East
Connect with prospective clients, partners, even future talent Are you searching for new ways to boost traffic, generate leads, and drive revenue? Not sure what new technologies are worth your time? Struggling with how to grow your career? Sometimes, the most creative solutions emerge from exchanging ideas with those who know what it takes to […]
Sandip Bhagat, CIO at Whittier Trust On Why This Is a Good Time For Tech Stocks
“The scope of this regulatory oversight is changing. People used to focus on just consumer welfare and a price effect. That has now expanded to what harm you are doing to competitors and non-price effects. The scope is expanding, and some of these companies—this is Google, Amazon, Apple, Facebook—they have engaged in kind of favorable […]
SalesForce Launches Sustainability Cloud Ahead of Climate Week 2019
Climate change has been in the news, with people on both sides of the issue debating what should or shouldn’t be done. In the meantime, companies large and small are taking steps to minimize their own carbon footprint, with global sustainable investing (PDF) reaching $30 trillion in 2018, a 34 percent increase over the previous […]
You can’t advertise that: The big list of prohibited ads across social and search platforms
To get ads approved in a timely manner, brands need to know what content is allowed, what’s restricted and what’s prohibited. we put together this cheat sheet to help. Part of managing successful ad campaigns involves knowing what types of ad content is disallowed and what’s restricted across the social and search ad landscape. Most […]