ata Drop: Time Spent With Social Video 2024 Meta Gains Thanks to Reels, TikTok Plateaus
This year, for the first time, social video will account for over 10% of all US time spent with digital media. That’s a major milestone and reflects the changing nature of where and how people consume video content. Spoiler alert: It’s not just while scrolling clips on TikTok. Meta’s Reels has made major gains, and […]
Google hides search results count under tools section
Is the results count one step closer to fully going away? Google Search now has made it harder to find the number of search results for a search query. Instead of it being displayed under the search bar, at the top of the search results, now you need to click on the “tools” button to […]
The future of SEO in an AI-powered world
As generative AI grows, how will users’ search behaviors change and what does it mean for optimizing content? True ‘zero click’ is coming Five years ago, Rand Fishkin was one of the first to sound the alarm on the rise of “zero-click searches,” when Google introduced featured snippets and universal search results. At the time, we all […]
How Apple’s new AI model could fuel mcommerce growth
Earlier this month, Apple unveiled a new AI model, called the ReaLM system, which can recognize and pull out phone numbers or recipes from on-page images, or respond to a request to call “the bottom one” when users are presented with a list of local pharmacies. While Apple has not confirmed whether ReaLM will be integrated […]
Seat Occupancy Sensors and Gaming – IDTechEx Explores Printed and Flexible Sensors
Sensors act as a middle ground between the physical and digital. They measure all sorts of variables from touch, temperature, and heart rate across many different sectors, which IDTechEx’s report “Printed and Flexible Sensors 2024-2034: Technologies, Players, Markets” explores in detail. As technology continues to become streamlined and autonomous, there is a great demand for multi-functionality […]
Wix Proposals Tool Helps Businesses Win More Clients
Wix announced a new a feature that allows businesses to create business proposals and manage payments, streamlining the process of converting prospects into clients and setting up payments. Proposals Powered By Prospero The new feature, called Wix Proposals, is powered by the Prospero business proposal platform which streamlines the process of creating a professional-looking proposal […]
Meta introduces new AI-powered advertising tools at NewFronts
The news: At its NewFronts presentation Thursday, Meta gave advertisers a rundown of new and recently-introduced AI-powered tools to help advertisers improve their campaigns on Reels and other platforms. These tools include creator recommendations, AI-generated ad creative, and Reminder ads, all designed to boost performance and reach audiences more effectively. These new tools could significantly impact advertising strategies […]
1 Social Media Content Types And Examples
Social media has been at the forefront of digital marketing for quite some time, and it’s unlikely this will change in the near future. In fact, we are still seeing new social media channels and platforms emerge – alongside a wide variety of content types, features, and formats. 1. Short-Form Video If you’ve spent any time on social […]
What is PPC – Pay-Per-Click marketing?
PPC stands for pay-per-click. PPC is a form of online marketing where advertisers pay each time a user clicks on one of their ads. The most common form of PPC advertising is through search engines, such as Google Ads, where advertisers bid on keywords and their ads appear at the top of search engine results […]
Electrical Utilities
A collection of news releases on the electric industry, including corporate earnings, usage studies, and advancements in the field of electrical energy, among other topics. News releases in this section cover electrical utilities news from both within the U.S. and abroad. Stories may be in English or other languages, as written. Latest Battery Market, 48% […]