Month: April 2023

San Francisco Real Estate Gets a Boost From SAP

San Francisco’s tech real estate market has taken one hit after another, but SAP is making a welcome appearance. According to SF Gate, SAP plans to open a “30,000-square-foot office in SoMa on Thursday.” The new office space will house 500 of the company’s 3,500 Bay Area employees. “San Francisco is the capital of the tech […]

Cloudguy: Sign Out Of and Reset All Amazon Devices

A well-known security expert advises users to sign out of their Amazon devices and reset their authorization keys. Dick Morrell, known as “Cloudguy,” has significant tech and security credentials. He formerly worked at Red Hat, co-founded SmoothWall, was the director of Cloud Security Alliance, and was the CTO of Gartner Group. As a result, When […]

Bing Discovers Searches Made During July 4th Holiday Week Same As Any Other Day

What were Bing users searching for leading up to this July 4th holiday? It appears the same as any other day. Based on Bing’s search records from earlier this week, celebrities remained more popular than American historical figures and Independence Day topics. After reviewing search logs, Bing found that: More searches were performed for Kanye […]

Title changes in Google Search causing distress; Wednesday’s daily brief

Also Google Shopping bug and Google Ads campaign set up screen. Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, […]

Who’s verified? Who’s not? Who knows, it’s Twitter

Several search marketers and brands will soon lose their verified account status on Twitter unless they pay for Twitter Blue. Did a Twitter account get a blue checkmark by paying for Twitter Blue or is it a legacy verified account? Right now it’s nearly impossible to tell. Why we care. Twitter’s designation for “notable” accounts was […]

How to bring your potential customers back with retargeting

The vast majority of visitors to your website probably aren’t ready to buy yet. But columnist Jacob Baadsgaard argues that with the right retargeting approach, you can help them get ready to buy — and ensure that you’ll be the company they choose once they’re ready. Retargeting is a pretty big deal these days. In […]

Posted in SEM

Meet and learn from search marketing experts at SMX Advanced

Join us online, June 13-14, for this once-a-year, experts-only training and networking experience. Creating awareness, driving qualified traffic, and boosting conversions – especially in a world with near-constant ranking factor rollouts, platform changes, and evolutions in AI – requires continued training with trusted experts. Join dozens of the world’s most respected search marketing minds at SMX Advanced – online […]

Posted in SEO

Microsoft wants to drive more traffic, revenue to publishers

Microsoft is trying to balance ad load and the user experience in Bing Chat, according to new Corporate Vice President Kya Sainsbury-Carter. “The value proposition that we see for publishers specifically as we go forward is driving more traffic and clicks—not less—and ensuring that publishers and partners earn more money.” That’s according to new Corporate […]

Microsoft Now Offering Unlimited Vacation to Some Employees

Microsoft is giving salaried employees in the US a major perk, offering unlimited vacation under its new “Discretionary Time Off” policy. Companies are trying to find a new normal post-pandemic, and Microsoft’s change to its vacation policy is being pitched as an adaptation to new, flexible ways of working. The company outlined its thinking in […]

Xbox One Gets Bing Web Search

Microsoft announced on the Bing Search Blog that the Xbox One now supports full web search with the latest system wide update to the Xbox One. Microsoft said with this update they are “expanding search to include web results.” Now when you search with “Xbox Bing,” you will receive results from the Bing marketplace as […]