Month: October 2023

Using social metrics + SEO + questions to create content that drives inbound traffic

How do you create great content that captures organic search and social traffic alike? Columnist Matthew Barby explains his method for identifying content themes and topics. Content marketing delivers results when it addresses what potential customers are searching for and sharing on social media. Content marketing delivers great results when it addresses what a large number of […]

Posted in SEO

Reddit unveils Ads Manager updates for improved community targeting

The enhanced audience insights can help advertisers to strategically plan and execute their campaigns more effectively. Reddit has launched new capabilities on Ads Manager for enhanced community targeting. The platform has added three new features to the platform, as well as two new administration tools, designed to enhance campaign efficiency and performance, benefitting small business […]

Posted in SEM

Cloudflare Hits Major Milestone, Expands to 300 Cities and 12,000 Networks

Cloudflare announced it has crossed a major milestone, expanding its global network to 300 cities, and connecting to 12,000 networks. Cloudflare is one of the leading content delivery networks (CDN), used by companies of all sizes. The company has been steadily expanding its network, bringing better performance, reduced latency, and improved reliability to users. The […]