Month: January 2023

Microsoft’s Next Surface Duo 3 Will Feature a Foldable Screen

Microsoft is making a major change to its Surface Duo line, ditching the dual-screen design in favor of a foldable screen. Microsoft first unveiled the Surface Duo line in late 2019, surprising users with both its operating system and its design. The phone ran Android rather than some tablet-centric version of Windows and featured a dual-screen design. […]

Best Buy Lays Off 5,000 Employees, Will Shutter More Stores

Best Buy has laid off some 5,000 employees and plans to close additional stores as customers turn to online shopping. American customers have increasingly been turning to Amazon and online stores for their electronics needs, putting pressure on traditional, brick and mortar stores. With the pandemic further changing consumers’ shopping habits, traditional stores have been […]

Bing Saves, Search Bookmarking Feature, Now Public Beta

A month ago, Microsoft started testing a new search feature named Bing Saves. This feature enabled searchers to save URLs and searches to their personal Bing/Microsoft account, in order to build an index of their own saved searches. That feature seems to now be available as public beta for anyone who wants to try it. […]

Google Docs Adds Option to See Non-Printing Characters

Google Docs has added an important feature to help fine-tune the layout of documents with the option to view non-printing characters. In complex documents, non-printing characters are often important elements that help establish the layout and visual characteristics of a document. Line breaks, page breaks, tabs, and spaces are just a few such characters. In […]

When silence is not an option: Brands dive in with protest support

74% of consumers agree with the protests, but there’s divisiveness about how brands should respond to issues. George Floyd was killed by police on May 25. Since that time, Black Lives Matter (BLM) protests have swept much of the country and grown into an international movement against racism and police violence. Most brands have historically […]

What to do when the wrong page ranks for a keyword

Learn a search engine de-optimization process you can use to earn more clicks from qualified traffic and increase conversions. We’ve all heard about search engine optimization (SEO), but what about search engine de-optimization? In one Search Off The Record episode, Martin Splitt, Gary Illyes, and Lizzi Sassman discussed de-optimization – the process of taking a page off […]

Posted in SEO

Google’s “Remove redundant keywords” recommendations have changed

Google says the change won’t negatively impact performance. Advertisers running PPC ads on Google may have woken up to an email this morning outlining its new policy regarding redundant keywords. What’s changed. The “Remove redundant keywords” recommendations suggest redundant keywords within the same ad groups. You may see the notification at the top right side of […]

Posted in SEM

Oracle Poised to Be Big Cloud Winner in 2023

Oracle is poised to be a big winner in the cloud industry in 2023, thanks to a combination of factors, including its “modest valuation.” Oracle is not one of the cloud market’s Big Three — AWS, Microsoft Azure, and Google Cloud — but has nonetheless made significant headway in the market, including scoring major contracts […]

Stripe Lets 14% of Its Staff Go

Stripe is the latest company to conduct mass layoffs, letting 14%, or more than 1,000 employees go. Stripe CEO Patrick Collison sent a memo to employees Thursday to deliver the bad news: Today we’re announcing the hardest change we have had to make at Stripe to date. We’re reducing the size of our team by around 14% […]