Month: April 2019

Study Says Half of All Tasks Will Be Automated… Are We Facing a Jobless Future?

Is artificial intelligence going to replace our jobs? That’s the question a panel of experts discussed at the Salesforce Dreamforce conference. James Manyika, Director of the McKinsey Global Institute, says that about half of all job tasks and activities are going to be replaced by AI. Are we facing a jobless future? James Manyika, Chairman, and Director of […]

Yext Delivers a New Paradigm in Search, Says CEO

“Search has changed,” says Howard Lerman, CEO of Yext. “It used to all be about websites where you’d type in a keyword and you get ten blue links back on a page. Today, when you search you just get an answer. The companies that put answers out there from them are the ones that are […]

Offshore Natural Gas Project Divides Israelis

ZICHRON YAACOV, Israel — Israeli Moshe Barak says his country is facing a watershed moment, but not with the Israeli-Palestinian conflict that dominates international headlines. Rather, it’s the course of Israel’s natural gas development. The 65-year-old retired engineer says he supports natural gas production in theory – it could mean economic integration with neighboring Arab […]

Fleetsmith lands $30M Series B to grow Apple device management platform

  Fleetsmith launched in 2016 with a mission to manage Apple devices in the cloud. It simplified an IT activity that had previously been complex with help from Apple’s Device Enrollment Program. Over the last year, the startup has beefed up its offering considerably, and today it announced a $30 million Series B round led […]

A search marketer’s guide to using paid social media

The battle between those who specialize in certain marketing practices is prevalent throughout the industry. Individuals, departments and indeed agencies are all involved. After all, they are often competing for the same budget, beating their chests and promoting their own channel as the most valuable. It is understandable. We all need to make a living. […]

Posted in SEM

What is social media listening (and how it can help your SEO)

The unstable and unofficial relationship between social media and SEO has been bothering every digital marketer for some time. I wasn’t left behind in these debates and, like many others, realized after a while that social media is needed for a full and healthy SEO strategy. But in what way? How can we get the […]

Bing to publishers: Start using new Bing URL submission process for indexing now

Do you have new or updated content you want Bing to discover faster? Start using the new Bing URL Submission tool. Bing announced a new URL submission tool at SMX West 2019. Last week at SMX West, Bing announced it is now allowing webmasters, publishers and site owners to submit 10,000 URLs per day to its search engine […]

Text is a Great Way to Increase Your Engagement with Consumers, Says Zipwhip CMO

“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.” Scott Heimes, Chief Marketing Officer at Zipwhip, discusses how two-way text messaging […]