What is PPC – Pay-Per-Click marketing?
PPC stands for pay-per-click. PPC is a form of online marketing where advertisers pay each time a user clicks on one of their ads. The most common form of PPC advertising is through search engines, such as Google Ads, where advertisers bid on keywords and their ads appear at the top of search engine results […]
Electrical Utilities
A collection of news releases on the electric industry, including corporate earnings, usage studies, and advancements in the field of electrical energy, among other topics. News releases in this section cover electrical utilities news from both within the U.S. and abroad. Stories may be in English or other languages, as written. Latest Battery Market, 48% […]
Diversity Visa 2025: US announces green card lottery dates. Here’s how to check
US Department of State to announce Green Card Lottery winners on May 12. DV-2025 program begins on May 4 at noon (EDT). Applicants advised to keep conformation number till Sept 30, 2025. The names of lucky winners of the Green Card Lottery, which grants up to 55,000 cards to applicants, will be announced on May […]
5 ways to get PPC and SEO working together
SEO and PPC are often at odds. Yet the things they “bicker over” are actually areas for improved workflow and channel optimization. Causes of friction between SEO and PPC often occur because we tend to use different sources of truth for each channel and build silos of communication between teams. The main core areas of […]
A technical guide to video SEO
Discover advanced SEO techniques for video content, including self-hosting versus YouTube embedding and fool-proof indexing checks. Videos are likely the most captivating tool to draw in prospects and guide them through the customer journey. For videos to be deemed a potent tool for your online strategy, there’s a crucial condition – they must be easily […]
Advanced Carbon Dioxide Sensors Market, 28% of Growth to Originate from North America, Technavio
The global advanced carbon dioxide sensors market size is estimated to grow by USD 283.27 mn from 2023 to 2027, according to Technavio. The market is estimated to grow at a CAGR of over 6.64% during the forecast period. North America held the largest share of the global market in 2022, and the market in the region is estimated to witness […]
4 under-utilized SEO research approaches to tackle in 2024
Explore four essential SEO research initiatives to prioritize in 2024 for sustainable, data-driven performance. SEO is turbulent right now. Between tons of algorithm updates and reports of Search Generative Experience (SGE) taking over the SERPs, there’s a lot of uncertainty and anxiety about the path forward. To me, it’s the perfect time to put some under-utilized SEO research initiatives that […]
Qstream Launches AI Microlearning Content Generator To Increase Efficiencies For Training Teams
Qstream, a global leader in microlearning and knowledge reinforcement technology, has released a new AI Microlearning Content Generator aimed at helping training and enablement teams quickly create and deliver engaging microlearning experiences. Learn how Qstream’s AI technology creates personalized microlearning content to improve knowledge retention and enhance skills. While companies raced to release AI functionality […]
Univar Solutions and ClearShift Take Steps to Advance Zero Carbon Specialty Chemicals
Univar Solutions LLC (“Univar Solutions” or “the Company”), a leading global solutions provider to users of specialty ingredients and chemicals, announced today that the Company has executed a Letter of Intent with ClearShift LLC (“ClearShift”), a leader in the development of gas-to-liquids technology and the production of carbon neutral specialty chemicals and low carbon fuels. […]
Chase launches first bank-led media network
The new Chase Media Solutions boasts 80 million financial customers for brands to send special offers to. JPMorgan Chase launched Chase Media Solutions, a new digital media business. It’s the first bank-led media platform, allowing advertisers to send relevant promotions to some 80 million financial customers. Chase acquired transaction-based digital advertising platform Figg in 2022 […]