Day: November 24, 2022

5 best practices for tracking offline conversions in Google Ads

Setting up offline conversions for the first time? Here’s how to get started while avoiding volatility in your PPC campaigns. Risk-taking is part of any marketer’s job. No strategy is guaranteed to work. I like to think of myself as a calculated risk-taker. Because I have TSA PreCheck and monitor my flight status from home, […]

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