Webinar: Jumpstart your SEO with content
Create the content your audience is really looking for. Ever struggle with what to write, when to write it, and how often to write content on your website? Join this live webinar and learn how science can offer a quantifiable approach, as well as help you develop content that matches what your audience is searching […]
New trade group Paid Search Association launches with exclusive PPC focus
Trusted education and career development will be two of its primary functions. The industry has a new association – the Paid Search Association – which formally launched yesterday. It describes itself as “the first association focused exclusively on the paid-search industry.” A mature industry. Upon first glance, it’s a somewhat surprising development given that marketers are increasingly seeking to […]
President Biden Tackles EU-US Data Privacy Concerns
President Joe Biden issued an executive order to address EU-US data privacy regulation concerns. Data privacy has become a major concern and impediment to EU-US commerce. Because US intelligence agencies have a well-deserved reputation for conducting mass data collection on average citizens, the EU has been cracking down on companies sharing EU citizen data with […]
Pull live inventory data from your product database and place it in your search ad copy
Retailers, want to make your text ads stand out? Columnist Jason Puckett explains how you can use big data to improve search ad copy without risking your quality score. Incorporating live inventory and pricing data into your ads is an interesting concept and something many companies would like to implement within their search ad text […]
Bing Search Traffic Declining? You’re Not Alone — It May Be An Analytics Issue.
Did you notice a huge drop in your Bing search traffic? You are not alone. It may be an analytics issue. The webmaster community is buzzing about a steep decline in the organic visits they are seeing coming from Bing Search. At first we thought it had to do with a Bing Search algorithm update, but after […]
Google confirms fixing issue with indexing Disqus comments
It is not clear how many blogs were impacted by this Google issue but it is now resolved. Google’s Martin Splitt confirmed earlier this week that Google has fixed an issue with indexing and ranking some content found within the Disqus commenting platform. It is not clear how many sites were impacted by this issue, […]
Webinar: Unlock the power of TikTok for your social strategy
Learn how to outperform your competitors. With 800 million active users worldwide, TikTok is influencing a whole new generation of social media users and consumers. This webinar will break down how content and influencers drive engagement and influence consumer behavior. Learn how to measure your competitive share of voice, engage consumers and drive revenue growth […]
4 tips for creating visually stunning display ads
Advertisers aren’t just competing for their audience’s money, they’re also competing for their attention. At SMX Create, Rebecca Debono and Julia Thiel discussed how they create eye-catching ads that can help brands secure both. Advertisers aren’t just competing against other brands for their audience’s attention. “Nowadays, the digital environment is so busy, we’re also competing […]
15 horrible mistakes even professional online writers make
Don’t let errors get in the way of your online writing success. Here are some common mistakes to steer clear of. Writing. Everyone thinks they can do it, no one wants to do it, and it’s never perfect. We love writing because it stimulates the mind, informs us of something new, and teaches us new […]
Netflix Is Launching Its Own Internal Game Studio
Netflix is doubling down on gaming, launching its own game studio to take development in-house. Netflix began offering mobile games in late 2021. The company had been gearing up to offer the service for months, even hiring former Electronic Arts executive Mike Verdu to head up its efforts. The company is taking a step further with plans […]