Should robots.txt support a feature for no indexation? Take the survey
“I’d like to avoid adding more directives. I’m still not aware of common issues caused by this documented functionality,” said John Mueller. I saw a discussion on Twitter this morning about the idea of having a feature in Robots.txt that would block both crawling AND indexing. It started with this tweet by Christian Thurston (@ct_oz): “Hi […]
Your new year marketing resolution: Master the art of saying no with these 6 steps
In this live webinar, learn how to prioritize your most important work like the marketing rockstar you are. Urgent requests make it hard to prioritize the most strategic jobs. But when you standardize and centralize the entire process, you can make data-driven resource decisions and ensure the most strategic work gets done first. In this […]
Bing Webmaster Tools Expand Crawl Details, Offers URL Normalization Tips & More
Duane Forrester announced on the Bing Search blog a major upgrade to Bing Webmaster Tools. He said this is their biggest update since the Honey Badger update from June. The key updates and changes include: Expanded Crawl Details: This includes showing inbound links for any URL including 300, 400 & 500 codes. Plus URLs listed […]
Google Triples Linux Bug Bounties for the Next Three Months
Google has announced it is tripling its usual bug bounties for the Linux kernel for at least the next three months. Bug bounties are an important part of many companies’ efforts to improve and secure their products. Researchers and white hat hackers are paid bounties for bugs they find, in exchange for giving the companies […]
Google News returns to Spain after legislation changes
The reintroduction of Google News (and other news sources like Facebook) into Spain could benefit advertisers in the area as publications can net more traffic from these news aggregation sources. Google News stopped serving in Spain in 2014 after local legislation required news publishers to charge Google to show headlines, snippets, or whole articles in the News […]
Twitter: More Than Messaging, It Can Generate Traffic
Twitter is a new and hot social site that everyone seems to be talking about but very few people are leveraging. Twitter is still in its infancy, but it can still drive hundreds, if not thousands of visitors. Below, an introduction to Twitter and how you can tap into it as a marketing tool. Twitter […]
Don’t miss actionable search marketing training online next week!
This is your final chance to attend two days of expert-led SMX training in 2021 Join hundreds of search marketers online next week for SMX — Tuesday, November 9 and Wednesday, November 10 — to learn trusted, actionable tactics that will take your search marketing campaigns and your career to a new level of success. Your $289 All Access pass unlocks 50 tactic-rich […]
Google updates AdSense Policy center look, adds new feature updates for advertisers
The announcement also indicates that upcoming features include “enabling screenshots of issues in the Policy center. This will help you pinpoint exactly where the issue is, and give you the context to fix it quickly.” Google introduced their Policy center for Ad Manager, AdMob and AdSense to ensure that Ad Managers had a comprehensive view […]
Verizon and Amazon Partner to Deliver Satellite Internet to Rural Areas
Verizon and Amazon have announced a partnership to use the latter’s Project Kuiper satellites to deliver internet access to underserved communities. Many companies and organizations are working to address the US “digital divide,” the difference in available internet access for rural vs urban areas. Verizon has been rolling out its Home Internet solution, which uses […]
U.S. Digital Corps Aims to Attract Top Tech Talent to Government Roles
The Biden administration has unveiled the U.S. Digital Corps, with the goal of attracting the nations top tech talent to government jobs. The tech industry has a complicated relationship with government, with the biggest tech companies under increased scrutiny for potential antitrust violations. At the same time, the transition to remote work, the rise of […]