Month: June 2021

3 ways to kick-start your SEO in 2018

The new year is a great time to take a step back and review your campaigns to see where you can make improvements. Columnist Casie Gillette shares her ideas for starting off 2018 right with SEO. It’s that time of year where we make our resolutions, promise to be better people and try to start […]

Posted in SEO

Now you can share results from the AdWords Ad Preview Tool with clients

Quickly let others see how ads appear in the search results. Earlier this month, Google added a handy feature to the AdWords Ad Preview and Diagnosis tool that lets you share a result with others. The Ad Preview and Diagnosis Tool helps advertisers see how their ads appear in the search results for a particular keyword and can be […]

Posted in SEM

Bing: Again, Why We Are Better Than Google At Image Search

Several months ago, Bing told us seven ways Bing is better than Google at image search. This week, Bing posted more examples in the Bing blog of why Bing is better than Google at image search. The examples are of course specific sets of queries that show better results for Bing over Google. I wouldn’t […]

Twitter Places: How It Might Challenge Google’s Local Dominance

One of the big, unanswered questions in the local search space is, Who’s going to do the best job of marrying location with real-time context. Twitter is hardly the first to try, but it may have the best chance to succeed. On Monday, the company announced Twitter Places, a new feature that’s being rolled out […]

China Is Blocking Signal

It appears encrypted messaging app Signal is being blocked by China, with users needing to use a VPN to connect. Signal is one of the most popular encrypted messaging apps, and widely considered to be the most secure. The US Senate, the EU Commission and some US military units recommend their members use the app, […]

Salesforce Announces First Global Dreamforce 2021

Salesforce has announced Dreamforce 2021, the first such global event, with both virtual and in-person elements. Dreamforce is the premier event for Salesforce and its ecosystem of partners and customers. When the COVID-19 pandemic hit, like most companies, Salesforce took its event digital. Doing so helped it reach an unprecedented audience, some 140 million worldwide. […]

Electric Ford F-150 Likely Has Longer Range Than Advertised

Buyers of the all-new electric F-150 may be in for a pleasant surprise, as critics believe it may have longer range than advertised. Ford introduced the electric F-150 to great fanfare, including a test drive by President Biden. The company is offering the truck in two variations, one with 230 miles of range, and one […]

An easy way to see if Google thinks your webpages are keyword relevant

Contributor Eric Enge shows us how to determine if a webpage is relevant for the keywords it targets and what do to when it falls flat. We all want to rank well, but there are times when it seems nearly impossible to do so. There can be many causes for rankings shortfalls, and as I pointed […]

Posted in SEO

Closing the Vaccine Confidence Gap

After disrupting life everywhere and killing millions globally, the COVID-19 pandemic finally has a cure in the form of several vaccines.  For countries like America to end the pandemic, they need to have 70 to 85% of their population vaccinated.  With large sections of the country still hesitant to take the shot, however, between 10 […]

Facebook Introduces Private Groups, Allows Export Of Personal Data

In a bid to give users more tools and control over the sharing of information (and perhaps preempt Google) Facebook introduced a new way to create and communicate with small private groups of people. Through an API this same functionality will be extended to publishers and third party developers like Facebook Connect is today. The […]