Coinbase Has Good Opening Day, Closes 31% Above Reference
On its opening day, Coinbase soared above its initial reference price of $250 a share, hitting as high as $429.54 before settling down. Coinbase is one of the leading platforms for trading cryptocurrency, and its success is inextricably tied with the crypto market. It’s off to a good start however. It opened trading at $381 […]
Domino’s Testing Autonomous Pizza Delivery Robot
Domino’s is testing Nuro’s R2, an autonomous delivery vehicle, in Houston. The Nuro R2 is a fully autonomous, on-road delivery vehicle that has regulatory approval by the US Department of Transportation. Domino’s will use R2 in a pilot program in Houston. Customers who place an online prepaid order from the Woodland Heights location may have […]
Here’s an AdWords script to fill empty ad groups
Columnist Daniel Gilbert of Brainlabs makes sure you don’t lose traffic due to missing ads. As you’ve probably noticed, Christmas is coming. It’s a busy time of year for many of us. But busy means both that it’s easy to make mistakes and that it’s important not to let them slide. That’s why it’s important […]
Bing Honors Veterans On Both Sides Of The Ocean With The Tower Of London Image On Homepage
To honor all veterans, Bing is featuring The Tower of London on its homepage today. Bing acknowledged not only is today Veteran’s Day, but also marks Remembrance Day in the UK. Dating back to the eleventh century, The Tower of London is a historic English castle that is currently home to The Tower of London […]
Social Shorts: Pinterest users index high on gift giving, TikTok’s brand safety solution, more
The social media marketing week in review: A round up of news and announcements you may have missed. Pinterest users are heavy gift shoppers Compared to other social media, Pinterest users are the top spenders on gifts and holiday shopping. That’s among the findings from StatSocial which looked at the purchases of millions of U.S.-based users of […]
Social Shorts: Snapchat advertiser certifications, YouTube masthead ads go full CPM, more
The social media marketing week in review: A round up of news and announcements you may have missed. Facebook Ads bugs unnerve advertisers Last week, more bugs beset a wide number of advertiser accounts and ads, causing temporary ad disapprovals and accounts being disabled. “This is the second widespread bug that we’ve seen impact Facebook […]
How much is too much? Faceted navigation and SEO
Contributor Eric Enge shares guidelines and handy workarounds you can follow to avoid indexing ‘too many’ faceted navigation pages. On e-commerce sites, faceted navigation plays a critical role in allowing consumers to find the products they want quickly. Major sites normally offer a variety of filters (show a subset of products), sort orders (show products […]
PPC 2020 in review: COVID leaves its mark on e-commerce and paid search
Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes. This year was largely defined by platforms introducing, fast-tracking or postponing new policies, features, campaign types and offerings in reaction to how consumers and, by extension, advertisers, were impacted by the coronavirus pandemic. In early […]
B2B marketing trends shaping 2021
Know the trends and set yourself up for success for the rest of the year. During 2020, more than two-thirds of customers said the way they buy has completely changed, according to a global survey from Salesforce. Those same people said COVID-19 requires brands to enhance their digital capabilities. Join Salesforce for a live webinar, […]