Boost SEO teamwork through unexpected collaborations
SEO plays a role in the success of most online businesses, but it’s kept in a silo. SEO focuses on organic traffic online, while other strategies operate independently around it. What happens when you break down the silos and start working SEO into other company functions? The ‘Rule of 7‘ suggests that people need to […]
Charter Killing Security Service, Leaving Customers Hanging
Ars Technica is reporting that Charter—also known as Spectrum—is shutting down its home-security service, leaving customers with useless hardware. According to the report, Charter is shutting down its security service February 5. Some users have spent hundreds, or even thousands, of dollars purchasing Charter’s cameras and sensors. Unfortunately, there doesn’t appear to be a good […]
The Power of Gratitude and Your Network at SXSW
A lot of people don’t come to SXSW anymore because they are afraid it isn’t cool. That, however, couldn’t be further from the truth. SXSW is a week that I look forward to every year to deepen partnerships and relationships from around the world, meet new friends, and interconnect people in ways they haven’t thought […]
Facebook Sued By App Developers Over Alleged ‘Anticompetitive Scheme’
A group of app developers is suing Facebook over an alleged “anticompetitive scheme” and monopolistic behavior, according to NBC News. In a proposed class-action lawsuit, “a group of companies behind now-defunct Facebook apps is suing the social media giant, claiming illegal monopolistic behavior.” The lawsuit is based on documents that NBC News and other journalists […]
SEOs must focus on intent research practices in 2020
It is more important than ever to update your research methods since the release of BERT and the evolution of natural language processing. SMX speaker, Frédéric Dubut of Bing, explains why 2020 is the year SEOs need to evaluate their intent research practices to keep up with the latest developments in deep learning and natural […]
PSA: NSA Issues Warning About Windows 10 Vulnerability
The National Security Agency (NSA) has issued a press release detailing a severe vulnerability in Windows 10 and encouraging all users to update immediately. According the NSA’s press release, the agency discovered the vulnerability in the Windows 10 cryptography functionality. “The certificate validation vulnerability allows an attacker to undermine how Windows verifies cryptographic trust and […]
Bing now supports batch mode for submitting URLs to Bing
You can now use a single Bing API request to submit up to 500 URLs, instead of making 500 individual API requests. Bing announced it has added support to submit URLs to the search engine in batch mode. That means instead of making an API request for each URL you submit to Bing, you can batch multiple […]
Pro Tip: A look back at some notable tips from our Paid Search community in 2019
Here are 5 tips from our PPC community we think are worth a second look. Our paid search community is dedicated to helping fellow search marketers and as we say goodbye to 2019, we look back at a few insights that were popular with our readers. 1. Where Google RSA inventory comes from may surprise […]
Reddit One-Ups Facebook With Its Deepfake Policy
On the heels of Facebook’s announcement it would ban AI-driven deepfakes, but not traditionally created shallow fakes, Reddit has announced a broader and more nuanced policy that demonstrates far more common sense. Facebook’s policy has already been criticized for not doing enough to combat deepfakes, where images or videos of a person can be manipulated […]
Cloud Company CloudFlare Acquires Browser Company S2 Systems
BizJournal is reporting that CloudFlare, after recently raising $525 million in its IPO, has purchased S2 Systems. CloudFlare is a web infrastructure and security company and “is one of the world’s largest networks.” The CloudFlare service “protects websites from all manner of attacks, while simultaneously optimizing performance.” CloudFlare allows websites to scale with demand and […]